CARLISLE, PA (March 22, 2010) - The Cumberland Valley Visitors Bureau (CVVB) recently designed the first logo for the South Mountain Partnership. The partnership is dedicated to promote and sustain the region's assets that are essential to our quality of life and economic well being. 


The logo was created and designed by the CVVB to match the partnership's mission statement, "We make a promise to sustain the South Mountain Region's quality of life which is critically reliant on its natural, cultural and economic assets." The logo represents the area's outdoor activities, agriculture industry, natural beauty, and wildlife.

The South Mountain Partnership is a unified group of private citizens, businesses, not-for-profit organizations and governmental officials in Adams, Cumberland, Franklin and York counties, working together to protect, preserve and enhance the South Mountain Landscape in Central Pennsylvania.

The partnership, developed in 2006, plans to engage in land planning, promote local agriculture, conserve the region's natural resources, help with tourism and business development, grow recreational opportunities and protect cultural and historical heritage.

If you would like more information on the South Mountain Partnership or if you need a hi-res version of the logo please contact

For more information visit

The mission of the Cumberland Valley Visitors Bureau is to promote Cumberland Valley as a tourist destination, attract visitors to the area, enhance the visitor's experience, and to encourage and promote overnight stays.

The Cumberland Valley Visitors Bureau is also part of Pennsylvania's Dutch Country Roads region, a true vacation destination where country meets city and the past lives side-by-side with the present.