Cumberland Valley Visitors Bureau Staff

The dedicated and knowledgeable staff of the Cumberland Valley Visitors Bureau is here to assist you with your travel needs and answer any questions you may have. The staff's primary responsibility is to promote Cumberland Valley as a travel destination, increase visitation, and enhance the visitor experience.

Here are the people who make the magic happen.


Janet Anderson CAEDC Director of Economic Development Janet Anderson, Executive Director
Phone: (717) 240-7197

Janet Anderson comes to CAEDC with 36 years of experience in business development, grant administration, account management, and strategic planning from organizations like the PA Department of Labor and Industry, Northwest PA Regional Planning & Development Commission, PA Department of Community and Economic Development, the office of former State Senator Jane Earll, Gannon University Small Business Development Center, and most recently at Partners for Performance.
Patrick Bourque Patrick Bourque, Destination Sales Manager
Phone: (717) 240-7191

Patrick Bourque joined our team in March, 2020 bringing over 6 years of destination sales experience with him. A resident of York County and a graduate from York College of Pennsylvania with a Bachelor of Science in Sport Management, Patrick will be overseeing Meeting, Sports and Group Sales for the Cumberland Area Economic Development Corporation.
Stacey Cornman Stacey Cornman, Content Marketing Manager
Phone: (717) 240-7198

Stacey Cornman is a resident of Cumberland Valley and holds a Bachelor of Arts degree in English from Dickinson College. She has over 20 years of experience in printing and publishing. As the Content Marketing Manager, she handles the distribution and fulfillment of visitor guides and other printed collateral; oversees the Cumberland Valley Visitors Center; manages content planning, writing, and maintenance for the website and printed collateral; develops and distributes the monthly visitor and events e-newsletters; and supports SEO and CRO strategies. Stacey joined CAEDC in January 2011.
Katie Gray, Workforce Development Manager Katie Gray, Workforce Development Manager
Phone: 717-240-7193

Katie Gray comes to CAEDC with more than 20 years of experience in education, data analysis, marketing and public relations, sales development, and account management. She holds a Bachelor of Arts degree in Communication and Public Relations from East Carolina University. As the Workforce Development Manager, she provides leadership on workforce development initiatives and partnerships and supports businesses, educational institutions, and communities with preparing Cumberland County’s growing labor force. She joined Cumberland Area Economic Development Corporation in October 2022.
Rafael Hernandez Rafael Hernandez, Creative Services Manager
Phone: (717) 240-7194

Rafael Hernandez is a resident of York County and a graduate from Pennsylvania College of Art and Design. He has over 20 years of experience in graphic design. As the Creative Services Manager, he is responsible for all Cumberland Area Economic Development Corporation's creative design and website management. Rafael received his Google AdWords Certification in 2017 and continues to be recertified. He has been with the CAEDC since October of 2008.
Lauren Yinger Lauren Hostetter, Social Media & Program Manager
Phone: (717) 240-7187

Lauren Hostetter is a 2008 graduate from Shippensburg University and holds a Bachelor of Science degree in Marketing. As the Social Media & Program Manager she is responsible for providing marketing support and coordinating events for all segments of Cumberland Area Economic Development Corporation’s tourism and economic development initiatives and programs. Lauren joined CAEDC in August 2017.
Aaron Jumper, Communications Coordinator Aaron Jumper, Public Relations Manager
Phone: (717) 240-7185

Aaron Jumper is a 2012 graduate of Millersville University with a Bachelor of Science in Speech Communication. He comes from a background of television and social media, and served in the Pennsylvania Army National Guard. Aaron's role as Public Relations Manager includes social media initiatives, developing online content, and developing and implementing the travel media plan. He joined Cumberland Area Economic Development Corporation in April 2014.
Ashley Kurtz Ashley Kurtz, Marketing Manager
Phone: (717) 240-7192

Ashley Kurtz earned a Bachelor of Science degree in Business Administration from Central Penn College and has over ten years of marketing experience. As the Marketing Manager she is responsible for marketing strategy, research, advertising, campaign activation, product development and tourism grant administration. Ashley has been with CAEDC since June 2008.
Lori Lighty Lori Lighty, Operations Manager
Phone: (717) 240-7184

Lori Lighty joined the CAEDC team in January of 2020. As Operations Manager, Lori works closely with CAEDC’s Board of Directors and Committee Members and provides excellent customer service. She is able to quickly resolve any issues that may arise and connect you with the perfect CAEDC team member. She promotes continuous improvement to ensure that your CAEDC experience is of the highest quality. Lori is responsible for maintaining daily office function as well as the first voice you will hear or person you will meet when contacting our office.

Lori is an honors graduate of York Suburban High School, in neighboring York County. Lori now resides in Adams County with her husband, Robert, and their cat, Kashmir. Lori has 36 years of experience as a legal assistant/paralegal working in both large and small law firms. Lori is also a notary public and has had her commission for more than 30 years. When Lori is not at work you can find her relaxing with a book, watching a mystery, or looking to try a new dining experience in Cumberland County.
Iris Peters, Economic Development Coordinator Iris Peters, Economic Development Coordinator
Phone: (717) 240-7181

Iris joined our team in May 2023 and will soon graduate from Arizona State University with a bachelor’s degree in Marketing. Iris is responsible for supporting the Economic Development team. She holds prior experience in digital marketing, downtown revitalization, and Main Street initiatives. In her free time, she enjoys gardening and reading.
Kristen Rowe Kristen Rowe, Director of Destination Marketing
Phone: (717) 240-7195 - (717) 592-8286

Kristen Rowe is a resident of Cumberland Valley and holds a Bachelor of Arts in Communications/Journalism from Shippensburg University. As the Director of Destination Marketing she oversees tourism efforts and CAEDC’s creative services, communications, advertising, destination sales and visitors services. Kristen has been with the Cumberland Area Economic Development Corporation since May 2008.
Matthew Simmons, Marketing & Sales Coordinator Matthew Simmons, Marketing & Sales Coordinator
Phone: (717) 240-7182

Matthew Simmons joined our team in May 2023. He is a recent graduate of Messiah University, earning his Bachelor’s Degree in Marketing.